Building relationships is an essential part of growing your business, and last week we shared a few tips to help you build those relationships.
One of the most complex parts about being an agent, other than finding houses for all your buyers, is how to gain exposure and personal brand awareness.
Building your personal brand, so people get to know, like, and trust you with their transactions, is key to building your business.
So, what is a personal brand, and how do you build it?
Your personal brand (regardless of industry) is why people do business with you. It’s your reputation. In a study conducted by Brand Builders Group, 74% of people surveyed said they were more likely to trust someone who had an established personal brand.
Whether you’ve created it intentionally or not, you have a reputation in the market. You don’t want to leave your reputation up to chance. You can define what you’re known for through personal branding.
If building your personal brand is important, how do you do it?
At the Mike Brown Group, we know your personal brand is critical to your business which is why our marketing team is focused on helping you create the content you need to build your personal brand.
Working with our marketing team, we help agents build their personal brands through email communication, social media assistance, content creation, strategy, and so much more.
Your personal brand is your reputation, and it’s what allows you to grow your business with your existing customers and attract new ones. We want our agents to build their reputation through their personal brand, so they can achieve their real estate goals and build the business they love.
Can we help you build your personal brand and your business? I would love to meet with you to learn more about you, your goals, and how we can help you build your personal brand, so your business thrives.
Personal Branding Examples